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MarketingTechnology0Marketing Basics: The 101 Guide to Everything You Need to Know

The hype around content has been building steadily for years, and with good reason: people want to be helped and informed more than they want to be sold to and interrupted.

The main idea behind content marketing is creating content that helps inform your audience and solve their problems.

Marketing is complex.

It encompasses tons of different disciplines, strategies, and tactics.

As a result, developing a basic understanding of how it works can be difficult. Learning the trade can take years of dedication and honing your craft, oftentimes in a handful of specific areas (such as strategycopywriting, or analytics).

Like a lot of things, though, future success starts with solid fundamentals.

And if you’re looking to learn, you’ve come to the right place.

This post will cover everything you need to get started on your marketing journey. Think of it like the ultimate 101 guide, packed full of actionable advice you won’t learn in the classroom.

It’s also laid out to be easy to understand, turning complicated concepts into easily digestible chunks of information.

Bookmark this page, then get down to learning.

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